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The Ethnography of Experience

Posts tagged social status
The Social Status of Being a Customer

Defining what it means to be a “customer” should be relatively straightforward. A quick internet search for “customer” shows it can be defined as “a person or organization that buys goods or services from a store or business.” You come to a store to purchase something, and you are a customer.  Coming on the heels of Martin Luther King Jr’s birthday and coming up on Black History Month, it is a good time to consider the tenuous social status of being a customer.

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